

About Ahead



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Simon Lau founded Ahead Research in 2013, having worked for various market research companies. Simon found that there was too much standardisation when adopting research methods for their clients, using similar if not the same approaches for analysis and investigation leading to stagnant results. This led to Simon opening Ahead Research Consultants Ltd. Over the years, Ahead has built up a knowledgeable team. At Ahead, each team member is cherished and we believe team work makes the dream work.
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Ahead Research are experts in consumer market research with over two decades of experience in the industry. We differ ourselves from traditional market research methods through having developed more effective ways to get the most out of our research, continuously honing our techniques and using cutting-edge technology to give our clients the most accurate results.
Our application to technology allows instant and continuous results, brings down the cost and more importantly, helps to further enhance their businesses and give them the competitive edge.
Our passion for market research stems from a young age. As Hong Kongers, we have grown up in the hustle and bustle city with prevalence of consumerism running through our veins. Therefore, we understand the Hong Kong market extremely well and we are dedicated to helping businesses reach out to the Hong Kong people.
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Simon Lau founded Ahead Research in 2013, having worked for various market research companies. Simon found that there was too much standardisation when adopting research methods for their clients, using similar if not the same approaches for analysis and investigation leading to stagnant results. This led to Simon opening Ahead Research Consultants Ltd. Over the years, Ahead has built up a knowledgeable team. At Ahead, each team member is cherished and we believe team work makes the dream work.
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“we are in it together”
Ahead prides themselves on providing the most effective yet cost efficient way to help you with your research needs. No research is identical, for each project is specifically designed to match your needs and make the most out of your budget.
Here at Ahead, we like to build long lasting relationships with our clients, understanding the companies’ culture, values and goals, so we can fully engaged with their vision and provide the most effective research methods to achieve their ambition.
At Ahead, all our projects are tailor-made from our initial proposal to the end result. Our clients are like family to us and we go the extra mile. There is no job too big or too small, we are happy to help with your research needs!
“we can make it happen”
Why Ahead


…To save the time of data punching and processing.
…So that the clients can always get FRESH data.

…The feedback from our clients is overwhelming
as it is just like a reality show.
We provide juicy and
real-time feedbacks
from consumers…
…Through voice, photos and video taken by
their own smartphones.
We allow interactive discussion between
the clients and the
end-consumers
through a forum
on smartphones.
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Clientele


• AIA
• MADBOX
• OGCIO
• Juicy APP
• Ocean Park
• HKTB
• WESTKOWLOON
• Oxford University Press
• HKADC
• Investment Trends
• Whirlpool • HKCAAVQ


Testimony


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Janet LAM
Head of Brand Marketing and
Business Development
Ahead has proven its commitment to answering clients business issues through customised research among target customers. By applying cutting-edge technology such as research mobile apps to research methodology, Ahead is able to bring us closer to understand their journey of purchase decision making. Ahead is our trusted market research partner whom we will recommend to those who would like to gauge customers’ needs through market research
Ahead Research Consultants Limited has been one of our research partners since 2011.
The types of projects which Ahead has conducted for us includes Net Promotor Score (NPS), customer satisfaction survey and exploration of advertising direction
of new products.


Ahead are very flexible and always strive to go the extra mile providing research solutions to our business issues. The Ahead team is quite adept in the technical knowhow of online research; their turnaround time is quick and reliable. I highly recommend Ahead to those who need quality research services!
AIA
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We have been using Ahead Research Consultants since 2014 and have helped us conduct post event visitor satisfaction survey, app data tracking and analytics, and various data processing and analysis projects.

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Ahead Research Consultants Limited has conducted various kinds of online surveys covering IT and Travel & Accommodation industries in Australia, China, Hong Kong, Japan, Korea, Malaysia, Singapore, Taiwan and Thailand for us since 2016.


Benny
NGO Associate Director of
AIA International Limited
Angel YIP
Chief Consultants of Madbox Consultants Limited
Ahead not only is committed to identifying the best communication angle for our clients bus also working in close collaboration with use to devise the most suitable solution to meet our clients’ needs under tight timeline.
I would recommend Ahead to organisations which are looking for a dedicated market research expert to offer business solutions
Our contact



16/F., Tower 5,
The Gateway, Harbour City,
Tsim Sha Tsui, Kowloon, Hong Kong

Join Us


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Join our family
If you have interest in joining our dynamic team, please fill in the application below attached with your CV and we will keep you informed of any vacancies available in the future
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